Mobile Marketing

Master Mobile Marketing strategies to reach, engage, and convert customers effectively on smartphones through apps, SMS, push notifications, mobile ads, and WhatsApp Business.

Created by

Asogbon Samuel

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01:15:00 Hours

0 Enrolled

English

Last updated

Wed, 15-Apr-2026

Course description

This Mobile Marketing course focuses on one of the fastest-growing and most personal channels in digital marketing.

You will learn how to design mobile-first marketing strategies, build and promote mobile apps, run effective mobile advertising campaigns, use SMS and push notifications for direct communication, leverage WhatsApp Business for customer engagement, and optimize landing pages for mobile users.The course covers mobile SEO, app store optimization (ASO), in-app marketing, location-based marketing, mobile payment integration, and how to measure mobile campaign performance. Special attention is given to creating seamless customer experiences across devices and integrating mobile marketing with other channels like social media, email, and funnels.

You will work on practical projects including building a mobile marketing strategy, creating a WhatsApp Business campaign, setting up push notification flows, and optimizing a website for mobile conversion.

What will i learn?

Develop a complete mobile-first marketing strategy Run effective mobile advertising campaigns (Google, Meta, TikTok) Use SMS and push notifications for customer engagement Set up and manage WhatsApp Business for marketing Optimize websites and landing pages for mobile users Promote and grow mobile apps using ASO and app marketing Measure and improve mobile campaign performance Integrate mobile marketing with broader digital strategies

Requirements

Basic understanding of digital marketing
Access to a smartphone
Google Ads and Meta Ads accounts (for practice)

Frequently asked question

Yes. It starts with the fundamentals of mobile marketing and builds to advanced strategies.

No. The course covers both app marketing and general mobile marketing strategies that work even without your own app.

Yes. WhatsApp Business is heavily covered because it is extremely powerful, especially in Nigeria and Africa.

Asogbon Samuel

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Mobile Marketing

Course description

What will i learn?

Requirements

Frequently asked question

Is this Mobile Marketing course suitable for beginners?

Do I need to have a mobile app already?

Will I learn WhatsApp Business marketing?

Introduction to Mobile Marketing 5 Lessons 00:15:00 Hours

Mobile Advertising & Paid Campaigns 5 Lessons 00:15:00 Hours

WhatsApp Business & SMS Marketing 5 Lessons 00:15:00 Hours

App Marketing & ASO 5 Lessons 00:15:00 Hours

Mobile Optimization & Integration 5 Lessons 00:15:00 Hours

Asogbon Samuel

₦45000

₦50000

Lectures

20

Quizzes

5

Skill level

Intermediate

Expiry period

2 Months

Certificate

Yes

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