AI in Marketing

Master how to integrate Artificial Intelligence into modern marketing to create content faster, personalize campaigns, optimize performance, and gain a competitive edge in 2026.

Created by

Asogbon Samuel

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01:15:00 Hours

0 Enrolled

English

Last updated

Wed, 15-Apr-2026

Course description

This practical AI in Marketing course teaches you how to use the latest AI tools to transform your marketing workflows and results.

You will learn how to effectively use ChatGPT, Claude, Gemini, Perplexity, Midjourney, Jasper, and other AI platforms for:

Market research and competitor analysis
Generating high-converting ad copy, email sequences, and social media posts
Creating images, videos, and graphics with AI
Building buyer personas and audience insights
Developing full marketing strategies and content calendars
A/B testing and campaign optimization
Predictive analytics and performance forecasting

The course emphasizes ethical AI usage, prompt engineering mastery, and how to combine AI with human creativity to maintain brand voice and authenticity. You will also learn how top agencies and brands are using AI today for personalization at scale, automated customer journeys, and data-driven decision making.

Real-world projects include building an AI-powered content calendar, generating a complete ad campaign, creating social media visuals with Midjourney, and developing an AI-enhanced digital marketing strategy for a business.

What will i learn?

Use AI tools confidently for research, content creation, and strategy Write better marketing copy 5–10x faster using AI Generate professional images, videos, and designs with AI Build personalized marketing campaigns at scale Automate repetitive marketing tasks intelligently Analyze marketing data and gain AI-powered insights Combine AI output with human creativity for authentic results Stay current with the latest AI tools and techniques for marketers

Requirements

A computer with stable internet
Access to free AI tools (ChatGPT, Gemini, Claude, Midjourney, etc.)
Basic understanding of digital marketing concepts

Frequently asked question

No. The course is designed for marketers, not programmers. We focus on practical usage of AI tools.

Most of the tools taught (ChatGPT, Gemini, Claude, Perplexity) have strong free versions. Paid features are mentioned but not required.

Yes. Good prompting is the most important skill when using AI for marketing, and it is heavily covered.

Asogbon Samuel

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AI in Marketing

Course description

What will i learn?

Requirements

Frequently asked question

Do I need advanced technical skills for this course?

Are the AI tools free?

Will I learn prompt engineering?

Introduction to AI in Marketing 5 Lessons 00:15:00 Hours

Prompt Engineering & AI Research 5 Lessons 00:15:00 Hours

AI for Content Creation & Copywriting 5 Lessons 00:15:00 Hours

AI for Campaign Optimization & Personalization 5 Lessons 00:15:00 Hours

AI Analytics, Measurement & Future Trends 5 Lessons 00:15:00 Hours

Asogbon Samuel

₦55000

₦65000

Lectures

20

Quizzes

5

Skill level

Intermediate

Expiry period

2 Months

Certificate

Yes

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